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ABOUT ME

From dev to Design
LEADERSHIP
WIZARDRY
COLLABORATION
HACKER

With 20+ years in design, I’ve led teams at Caffeina, founded NOIS3, and shared insights through podcasts like NOIS3 about Design and DESaiN.

As CDO of ekitai, I'm redefining design with Continuous Design. Proud co-founder of WUDRome.

Things I can

Tinker with

WIZARDRY

Systemic Design

Think without humans at the center

Service Design

Holisticly great at scale

Sprint Prototyping

Tinkering at its best

Business Advisory

Do as your money tells you to

My philosophy:

Design as
it's the Alchemy

of Experience

In the realm of digital alchemy, I blend technology and strategic insight to transform abstract concepts into tangible experiences.

Each design choice is a deliberate step towards creating user-centric ecosystems.

These are not just interfaces; they are memorable experiences.

I navigate the interplay between human psychology and digital innovation, crafting experiences that transcend the ordinary. Every interaction becomes an opportunity for discovery and delight, contributing to a broader, impactful narrative.

A resumé that is